Hippo Video is a cloud based video distribution platform that helps you easily create personalized videos and distribute them through multiple channels. We’re a fast-growing team of individuals whose interests are inclined towards building a global and innovative brand.
At Hippo Video, you will be working in an environment where you will be guided by mentors who will not just show you the ropes but also give you enough room to learn and grow. Being surrounded by young minds bouncing ideas off each other and free food are definite pros as well.
Develop and execute a comprehensive content marketing strategy to support Hippo Video’s B2B SaaS offerings.
Repurpose and optimize existing content for use across multiple platforms and stages of the buyer journey.
Understand our target personas and the decision-making process in B2B buying to produce content that aligns with buyer needs and preferences.
Guide internal teams and other content contributors to ensure consistency in tone, style, and message across all platforms.
Creating concise, eye-catching, and innovative headlines and body copy
Researching and organizing facts and sources
Interviewing sources
Review content produced within the company
Consistently brainstorming and collaborating with team for new ideas and strategies
Building a following for brand on social media with creative work
Researching markets and industries to compare and create content that is innovative and original
Collaborating with campaign managers, creative team, and designers
Writing a wide variety of topics for multiple platforms (website, blogs, articles, social updates, banners, case studies, guides, white papers, etc.)
Excellent verbal and written communication skills
Excellent grasp of English language
Creative and innovative thinker and planner
Confident in producing work across multiple platforms
Able to align multiple brand strategies and ideas
Assists team members when needed to accomplish team goals
Able to multitask, prioritise, and manage time efficiently
Self-motivated and self-directed
3 years of experience in B2B SaaS content marketing, with a proven track record of delivering impactful content that drives engagement and demand. Experience in the U.S. market is preferred.
Strong background in copywriting, both for short-form and long-form content, with a keen eye for storytelling and audience engagement.
Ability to work independently or as an active member of a team
Good interpersonal skills and communication with all levels of management
Able to work in a fast-paced environment
Familiarity with keyword placement and SEO